The drop at a glance
| Release date | August 28, 2026 — reported, not brand-official yet |
| Retail price | $190 |
| Style code | IR1984-010 |
| Colorway | Black / Lapis / Metallic Silver |
| Where | Nike.com + select Sportswear retailers |
The story
The Shox BB4 was the launch vehicle for Nike's mechanical-cushioning 'Boing' columns in 2000, and Vince Carter made it immortal at the Sydney Olympics when he leapt clean over France's 7'2" Frédéric Weis — a moment French media dubbed 'le dunk de la mort.'
The Black/Lapis-Metallic Silver colorway is the definitive VC look from the Raptors era, returning in OG form as part of a broader BB4 revival. Y2K basketball nostalgia has carried the Shox line back into rotation, boosted by Vince's Hall of Fame afterglow.
Shox retros historically sit longer than Jordans, but the BB4 OG is the crown jewel of the line — core sizes should move at or above retail with Toronto and Y2K collectors leading demand.
The deep cuts
- Nike Shox took 16 years to reach market — Air Force 1 designer Bruce Kilgore first conceived the mechanical 'Boing' columns in 1984; they finally shipped in 2000.
- The Dunk of Death came September 25, 2000 in Sydney, with the U.S. up big on France — the French press's 'le dunk de la mort' label stuck permanently.
- Frédéric Weis was the Knicks' 15th pick in 1999 — taken one spot before Queens-raised Ron Artest, to fans' fury — and never played an NBA game.
- Carter had just signed with Nike after leaving Puma; Wieden+Kennedy followed the Games with the 'Boing' ad campaign of VC leaping trash-talkers like Gary Payton.
How to cop
- Launch draw — enter the minute it opens; the raffle button above takes you there.
- Retailer raffles — the big accounts open entries in the days before the drop.
- Miss it? The buy links on this page route to the marketplaces we trust.
Dates move — the Drop Report updates as brands confirm. Answer this drop's culture question in The Feed to build your Culture IQ.
